Tag Archives: indie books

Publishing with Google Play Books

This week, I’ve uploaded a five-part series about getting your e-book onto Google Play Books. I’ve used my e-book Shell Out as an example. I cover how to prepare an EPUB, a basic but pleasant PDF, and a fancy PDF that makes eyes happy, as well as cover how to get the book onto Google and what the results will look like once it’s online.

Here is the series and episode summary, along with resource links and action checklists. Enjoy.

Series Description:

Now that Google Play Books has reopened its service to all independent publishers, it’s a good idea to publish your books there and expand your audience reach. But how do you do that? This five-part series will walk you through the basic steps to get up and running.

Google Play Books Partner Center

Part 1: Using Calibre to Prepare Your Google Play Books E-Book

(Video Link)

Episode Description:

Google Play Books requires at least one of two formats to get your e-book online and available for consumption: EPUB and PDF. It recommends you upload both. Part 1 of the “Publishing with Google Play Books Series” covers the basics for getting an EPUB ready for the service, using a free EPUB creation tool, Calibre.

Note: This episode covers the simplest method for getting an EPUB built on Calibre and ready for Google Play Books. You’ll need to learn CSS and HTML to develop a more specialized or attractive EPUB file, which this video will not cover. I’ve listed two great resources below to help you take these basics to the professional-level.

Resources:

Calibre Web Page

Calibre User Manual

The Book Designer Guest Writer, David Kudler

The eBook Design and Development Guide by Paul Salvette

Checklist:

  1. Convert source document to DOCX format.
  2. Check and fix broken bookmarks.
  3. Delete drop caps unless you know how to format them properly for EPUB.
  4. Optional: Convert Small Caps to All Caps to ensure all e-readers show compatible formatting (but don’t do this for section headings—just words that characters “see”).
  5. Download Calibre (See Resources for Web link).
  6. Create blank EPUB file.
  7. Fill in title, author name, and whatever else you think is important.
  8. Select proper JPEG image for cover.
  9. Check document conversion attributes.
  10. Check EPUB file type (2 or 3).
  11. Verify table of contents.
  12. Validate external links.
  13. Open file in e-reader to check conversion state (“Click to Path”).
  14. Upload to Google Play Books if happy with results; fix HTML, CSS, or content errors if not.

Part 2: Quick but Effective PDF Formatting for Google Play Books

(Video Link)

Episode Description:

Google Play Books requires at least one of two formats to get your e-book online and available for consumption: EPUB and PDF. It recommends you upload both. Part 2 of the “Publishing with Google Play Books Series” covers the basics of formatting a PDF for the service, using Microsoft Word.

Note: This episode covers the simplest effective method for getting a stylish PDF ready for Google Play Books. For a more complex but ultimately more rewarding result, come back for Part 4 when I talk about a program designed for better formatting.

Resources:

Drinking Café Latte at 1pm Article: “The Art of Hyphenation”

Checklist:

If Presentation Doesn’t Matter:

  1. Create or access source document in Microsoft Word.
  2. Export to PDF (from “File” tab).
  3. Upload to Google Play Books.

If Presentation Does Matter:

  1. Create or access source document in Microsoft Word.
  2. Change layout size and margins to paperback page style (5″ x 8″; 5.5″ x 8.5″; 6″ x 9″).
  3. Reposition headers, footers, and indents to half their normal distances.
  4. Insert blank page at start of book.
  5. Upload cover image to front page and resize and center to fit.
  6. Add cover image bookmark.
  7. Check all bookmarks and hyperlinks for accuracy.
  8. Check other special formatting like small caps and drop caps.
  9. Fix justification and hyphenation.
  10. Create section break between front matter and body text and anywhere that header or footer content should differ.
  11. Set page numbers in the body text section and use special rules for proper counting and display.
  12. Make sure cover and title pages don’t have page numbers showing.
  13. Export to PDF (from “File” tab).
  14. Upload to Google Play Books.

Part 3: Getting the Book onto Google Play Books

(Video Link)

Episode Description:

Once your books are properly formatted, it’s time to upload them to Google Play Books. This video will show you how to prepare your book’s page and get it onto the service.

Resources:

Reedsy Blog Article: “How to Publish on Google Play Books in 2020”

Checklist:

  1. Register a partner account with Google Play Books (consult the Reedsy Blog article in the resources section on how to do this).
  2. Go to Book Catalog section to add a new book or access a book you want to edit.
  3. Once inside the book editing page, fill in the fields on all four tabs of the Book Info section.
  4. Use the same description as you have on the other publication sites to maintain consistency. Use bold text and italics to enhance its presentation. Use paragraph breaks to indicate new paragraphs.
  5. Remember to set the release dates: publication is for today; on sale is whenever buyers have access (good for preorders). Set the on sale date far enough in the future to give ARC readers time to read.
  6. Consult PDF version for accurate page count, or divide word count by 250 and round to nearest whole number if you’re not sure.
  7. Use as many genres as the book may occupy, especially since Google doesn’t allow for manual keywords.
  8. List all essential contributors. The author is the main contributor. Coauthors and illustrators are also essential. Editors are essential for curated materials.
  9. Fill in sample size and publisher information, if applicable.
  10. Go to Content section.
  11. Upload EPUB, PDF, and JPEG files.
  12. Go to PRICING section.
  13. Set desired price point. Set worldwide options.
  14. Return to Content section. Check conversion status. Fix errors if any appear.
  15. Provide ARC and beta reader Google emails in the content reviewer section, if any.
  16. Verify all results in the Summary section.

Part 4: Using Affinity Publisher to Create a Stunning PDF for Google Play Books

(Video Link)

Episode Description:

Creating a simple PDF for Google Play Books is fine. But wouldn’t you rather give your readers something that actually looks nice? In this video, we use Affinity Publisher to create a more sophisticated PDF than the one we made in Part 2.

Note 1: Affinity products are cheaper, non-subscription based alternatives to Adobe products. Affinity Photo, Designer, and Publisher are equivalent to Adobe PhotoShop, Illustrator, and InDesign respectively.

Note 2: All Affinity products are on sale for 50% off until June 20, 2020. Get all three (Photo, Designer, and Publisher) if you want to maximize your development. There is also a 90-day trial period in place until June 20 if you aren’t sure you want to just plop the money down straightaway.

Resources:

Affinity Publisher:

Affinity Revolution:

Checklist:

  1. Visit Affinity Web page (link in resources section).
  2. Try or buy Affinity Publisher ($50 normally; $25 until June 20, 2020)
  3. Optional: Try or buy Affinity’s other apps, Photo and Designer.
  4. Check out Affinity’s tutorials on YouTube.
  5. Learn the difference between Pages and Master Pages.
  6. Learn how to use the inspector panels.
  7. Remember to use layers for complex work.
  8. Remember to link content pages through connecting arrows.
  9. Export as PDF when finished with layout.

Part 5: Reviewing the Product Page for Your New Google Play Books E-Book

(Video Link)

Episode Description:

Now that your new book is uploaded to Google Play Books and approved for sale, let’s check it out and see what the customer will see.

This episode also compares analytics between Google Play Books, Amazon KDP, Smashwords, and Draft2Digital, so you get a bonus part-within-a-part for watching this episode. Congratulations.

Resources:

Books2Read:

Checklist:

  1. Go to Book Catalog section.
  2. Click on book cover.
  3. Go to Summary section.
  4. Click on “Google Play” or “Google Books” link to visit each respective book page.
  5. Explore each page.
  6. View or Buy book to add to library.
  7. Visit “My Books” tab to check the contents of your book (if purchased).
  8. Click on ellipses to access content within book.
  9. Select date range and parameters for analytics information.
  10. Open spreadsheet in Microsoft Excel or Google Sheets to view statistics.
  11. Upload a new book and restart the process.

Thanks for reading. Leave a comment with your e-book information if you’ve published on Google.

Friday Update #12: The Tale of an Entrepreneur: The Beginning

So, here’s the first Friday Update in four months. Are you surprised? Let’s just say news often happens in chunks, not spurts. You can watch the real news to see that that’s true. But you didn’t come here for real news, did you?

With that in mind, let’s begin our semi-occasional Friday Update for this week.

Book Review Blitz

In my previous post, about two months ago (sorry!), I said I was doing a review blitz on books I’ve read in the recent past, and I had planned to launch it soon. Well, I do have reviews queued up, and I think they’re pretty ready for public reading, but I don’t have nearly as many as I’d like for the blitz, so that’s still in progress. Much of the delay is due to distraction mainly, but also to quality of life. I do things based on whether I can do them well, and whether they’ll be worth my time and yours. Even as I write about the books I’ve read, I have to wonder how many of these books you would want to read, and whether the statements I might say about them would resonate in some profound way. When I review something, I want to give more than just my opinion. I want to give feedback, in case the author should ever stumble across my site. So, I’m checking for quality, of course, but I’m also checking for impact. I want to make sure I’m not wasting my time or the time of my readers. So, it’s been going slowly.

Therefore, I want to revise my previous title, “Book Review Blitz Coming” to a new title, “Book Review Blitz Coming Sometime.” Take note.

The Avengers: Infinity War

The new Avengers movie comes out today. I want to see it. I won’t likely get to go today. Probably not tomorrow, either. But, I want to see it. So, don’t spoil it. Seriously, hush on the spoilers, people. The Internet won’t break if you hold your “aw, dang!” tongues for a little while. That is all.

Oh, and if you liked The Avengers: Infinity War, don’t forget that I still have two massive Game of Thrones sized volumes of superhero fiction available at Barnes & Noble for $6.99 each. (I won’t be putting them on Amazon until I rewrite them as individual novels.) They’re also available on Apple iBooks and Kobo.

The first is Cannonball City: A Modern-day Fantasy, Year One.

The second is Superheroes Anonymous: A Modern-day Fantasy, Year Two.

The third, Alpha Red: A Modern-day Fantasy, Year Three, won’t be released as an annual unless the first two get enough readers to justify me releasing it. So far, I’m nowhere near the readership that would make that decision reasonable. But that can change! It’s up to you to make that happen.

To be clear, these are e-books only. If you buy them, make sure you have a device you can read them on. Smashwords provides multiple formats if you aren’t sure what will work for you.

Gone from the Happy Place

I’ve resumed production on Gone from the Happy Place by adding a new first chapter, and I’ll keep adding new chapters until I’m satisfied with the story I want to tell. I don’t want to spoil anything at this time, but in the new version, we’ll get to spend more time with Anston and Alice in their respective elements before the explosive moment that their lives converge, giving us more time to appreciate them as individuals, and more time to dread what may follow. If you’re a thriller reader, this should sound like a positive. To all you romance readers who somehow found my site, well, people still kiss, so…

I have no ETA on when the book will be ready for the public, but I will likely release it in this order:

  • E-book (Amazon only)
  • Drinking Café Latte at 1pm (serial)
  • Ebook (Barnes & Noble, iBooks, Kobo)
  • Paperback (through CreateSpace and Ingram Spark)
  • Audiobook (if sales on the other formats are significant enough to warrant it)

Normally I’d want to release the title on all formats at the same time. And, in a future time when I have lots and lots of money to roll around in like Scrooge McDuck, I will. But, in my efforts to rebrand myself with an actual brand, I need to lay some new tracks to give myself the opportunity to have better launches and better IPs, so until I can claim all of the resources I need to do this right, I’ll be staggering the release through specific channels that won’t complicate things for me or the book down the road.

The thing about Amazon’s e-books is that they don’t require an ISBN, so I can upload it without compromising my brand. Later, when I have the packaging the way I want (the cover I release with, shown below, will likely be temporary until I can afford a legit cover artist), I’ll rerelease it, and I’ll do so with the other formats. By that point, I should be able to afford my own ISBNs and not have to rely on the freebies that tie my book to the identity of the distributor rather than me. I want them related to me and my company.

gone from the happy place concept 3

Once I have the means to produce the other elements properly, I’ll do so. When this happens depends on how much and how quickly the money comes in. Again, readers can help speed up this process by voting with their wallets.

Regarding the Drinking Café Latte at 1pm serial, I’ve wanted to try releasing at least one of my books as a weekly serial, to see if I can get new readers, and this will be the book I do that for.

For those who haven’t been keeping up, Gone from the Happy Place is the book that will replace The Computer Nerd as the story I want to tell about a marriage gone wacky, not the story I did tell. When I wrote and released The Computer Nerd in 2015, I was racing a self-imposed deadline, and trying to maintain a book-a-month release cycle, which really isn’t my style, and one I’d ditched by mid-2016. I’d broken rules that I generally keep for myself in order to get it to the public in a timely manner, and even though it was fine, that’s all it was. When my first review came back with one star, I knew I’d made a mistake racing it out the gate. Sometimes you do want to take your time with a project before offering it to the world, which is what I usually do with my projects. It’s the reason you haven’t seen a new release out of me since 2016 and only three updates to stories I’d released back in 2015. All indie artists should take note that patience is worth it, as long as that patience produces results.

Entrepreneur: The Beginning

Okay, so that’s not the only reason you haven’t seen a new release out of me since 2016. As some of you may know, I also have a computer game I’ve been working on, on the side, called Entrepreneur: The Beginning, and I’ve been putting a lot of work into it this past year. I may post a separate article about it soon, but the scope of my work since about this time last year has been to rewrite the handcrafted code I’d been using since 2009 to use templates and machine-thinking instead.

I’ve wanted to make my own games since I was a kid, but because I’d never learned programming properly, I had to find premade engines to help me along. The engine I use for this game, OHRRPGCE, is made by one developer, maintained by two, and in a constant state of catching up with other engines built by larger teams. I use it because the language is simple, and it is something that I, as a writer, can easily understand. However, because it’s written for accessibility, to simplify the coding process for non-programmers like me, much of the scripting language is built from the ground up and doesn’t yet include many of the conventions that proper programmers would use in their programs. This means that some of the shortcuts I’d need to build this game quickly aren’t there, and even if they were, I’d have to learn about them because I’m not a programmer, and good programming practice is something I hadn’t learned until about a year ago, eight years after I’d started the game.

So, I’ve been spending the last year trying to practice good programming etiquette, and that means rewriting all of the mess I’d made in the years before. It’s the programming equivalent of cleaning out or cleaning up a junkyard all by yourself. It takes time, patience, and a little bit of strategy. In a future article, I may talk more about the experience and how it relates to art, writing, etc., and how such practices could be adopted for all elements in life. We’ll see how that goes.

If you want to read more about this game and keep up with its progress, you can check out the series of posts I make about it here at “Entrepreneur Central.” One of these days I’ll give it a proper website with a proper online version of the journal I keep about it. Unlike this blog, I keep up with the journal, writing in it every day that I work on the game.

The Celebration of Johnny’s Yellow Rubber Ducky

The novel-sized update for The Celebration of Johnny’s Yellow Rubber Ducky is coming along well. The new opening sequence that takes place during Johnny’s childhood is nearly finished (or, at least the first draft is). I still have a few scenes to write for his teenage years, but I expect to have the new first act finished soon. In this section, we learn how Johnny gets the duck and why he’s so attached to it. We also get to spend time with his semi-dysfunctional family, and who doesn’t want that?

I’ll be keeping the original novelette online indefinitely, but for those who want the complete story of what happens to Johnny before and after the events in the current version, the novel should satisfy that itch.

I may post a clip from the rewrite soon. Stay tuned.

Snow in Miami

Yep, Snow in Miami is still under construction, four months after Christmas and eight months before next Christmas. It’s nearly finished though. I still expect to have it done and released by September. Did you forget I was writing it?

So, that should cover the latest updates on upcoming events and current delays. I’ll come back soon with more information as it develops. Keep reading, folks. Or start reading. Do whatever’s more relevant.

Please subscribe to my blog if you want to keep hearing stories like these. You might even learn something.